Actual Ad Link: https://www.instagram.com/microsoft365/p/C7j8ipnxIiI/?img_index=1

 

Awesome article about the ad which sums it up nicely:

https://justinpot.com/watch-me-be-in-three-meetings-at-once/

Three meetings at once. It’s so funny that, when I saw people making fun of it, I assumed it was a meme or an Onion parody. Nope: Microsoft really did run this as an ad on Instagram. This is what they think we want from their supposedly world-changing technology: the ability to attend more meetings.

Now, Copilot’s ability to transcribe a meeting and highlight the key points is cool, and in theory it could make meetings more efficient. It’s easy to imagine, in a healthy work culture, where that gain in time allows people to spend more time doing the actually productive parts of their job.

Instead this ad assumes the opposite will happen. It imagines a future where we use our efficiency gains to attend more meetings. Economists sometimes talk about how the current crop of technology hasn’t lead to commensurate productivity gains—it’s a bit of a mystery in some circles. I would hold up this ad as the explanation: we are all, as a society, using the efficiency gains to attend more pointless meetings.

  • Krauerking@lemy.lol
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    28 days ago

    We just aren’t all seeing that it’s worth it to rip all the material out of the planet. Craft it a great expense into complex machines and burn our very ancestors for fuel.

    So that a speech to text bot that takes imagined assumptions at exponentially more power can write an email that could be done by a person who could also do more complex tasks or hell even fetch a coffee.

    Tech bros just trying to figure out why it’s a good thing to get rid of people they just don’t like from being around them and make it seem like a good thing. And I say that as someone that likes tech and often doesn’t like people.

    This is so stupid.

      • solsangraal@lemmy.zip
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        28 days ago

        it was never about making anything better for you. no one’s talking about the fact that all these employers are demanding RTO while also increasing VIRTUAL meetings

        • octopus_ink@lemmy.mlOP
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          28 days ago

          it was never about making anything better for you.

          And that’s why it’s posted here.

  • lurch@sh.itjust.works
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    28 days ago

    i actually was in 2 recently, but one wasn’t important and i muted it when a colleague started showing slides. wouldn’t recommend either way.

  • RamblingPanda@lemmynsfw.com
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    28 days ago

    Exactly what I want from technology. More work and more responsibilities. It could be smooth sailing and 10 hour weeks for all of us, but thanks to the gracious overlords we’re slaving our lives away. Technology, eh? Isn’t it great.

  • Gork@lemm.ee
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    28 days ago

    Not exactly related to this, but I can’t wait for our eventual AI avatars to sit in meetings for us so they can lay us off and have our AI avatar literally take our job, likeness, and persona.

    • Dagwood222@lemm.ee
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      28 days ago

      There’s a montage scene in ‘Real Genius’ where a student is going through freshman year at a college. The first time he goes into a particular classroom there are ten students one one tape recorder. Each time he arrives there are more recorders, until finally there’s nothing but recorders and the professor has left a tape machine of his own to play the lecture.

      Yes, Val Kilmer was in another movie besides Tombstone!

    • Ech@lemm.ee
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      28 days ago

      I remember when llms were used to simulate subreddits as a singular entity leading to pretty funny results. Wish we could’ve put a pin in it there.

  • rockSlayer@lemmy.world
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    28 days ago

    What you see is a dystopian view of the direction we’re headed with AI due to capitalism. What I see is another way to keep 3 bullshit jobs without being able to wfh

  • thejml@lemm.ee
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    28 days ago

    Even the woman on the ad looks “whelmed” and disappointed in the world of tech. I feel like behind those eyes there are thoughts of quitting and moving to Idaho to raise sheep.

    • MelodiousFunk@slrpnk.net
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      28 days ago

      Uh, I think she may be a bit too “ethnic” for the vast majority of Idaho.

      Disclaimer

      Please note that I am not condoning this sentiment, merely calling out Idaho for being majority backwoods regressive.

    • Yardy Sardley@lemmy.ca
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      28 days ago

      Definitely looks like the AI has been sending her transcripts of the vacation it’s been attending with her family.

  • AeonFelis@lemmy.world
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    27 days ago

    AI will be used to conduct three meetings at the same time. Employees will still be expected to personally attend all of them.

  • jwiggler@sh.itjust.works
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    28 days ago

    That last section of the article you highlighted makes me think about Bullshit Jobs by David Graeber. Imagine if everyone going to bullshit meetings actually did something productive for society, or did something that they themselves found fulfilling. Makes me sad.

    • octopus_ink@lemmy.mlOP
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      28 days ago

      Imagine if everyone going to bullshit meetings actually did something productive for society, or did something that they themselves found fulfilling.

      At some point I’ve decided this is at least 25% of the point of most of the Star Trek storylines, and I’m here for it, sadness and all.

      • Mirshe@lemmy.world
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        28 days ago

        Shit, even Star Trek understood the idea of “hey can we make this a voice call instead of a meeting so I can literally stop the ship from exploding while we hash out the menu for the shipwide picnic”.

    • brbposting@sh.itjust.works
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      28 days ago

      It’s fun to think about a world in which all software is open source.

      And maybe there aren’t a million developers each building their own password reset functions and website search fields and stuff.

  • sudo42@lemmy.world
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    28 days ago

    What this will mean is middle management will fire all the line managers. Your only contact with management will be through one of their AI’s.

    [Robot Voice] Work harder! Your vacation is denied. Don’t bring me problems, bring me solutions! There’s no way your solution will work. Drive this bus off the cliff or find another job! Write a 15-page self-assessment of your accomplishments this quarter. Your performance review is 0 out of 5. Your pay is cut 10%. No, I did not read your self-assessment. I didn’t have time. Our company has failed. I’m giving myself a $2M severance. You are fired.

    • oce 🐆@jlai.lu
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      28 days ago

      I already had our CEO send us a speech video of him made with ML during a all-hands, although he said just afterwards it was made with ML. I fully expect this to become the norm in the future, even if we can tell the uncannyness for a while, they will not care.

      • Valmond@lemmy.world
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        27 days ago

        Iike those encouraging videos of N+5, N+6 and all the way up to N+13 (been there, sleeped through them).

        Who actually listens to the dravel? Is it just so bosses can feel meaningful?