Basically it is going the following way:

• Company gets AI to do stuff.
• Company fires its workforce.
• AI isn’t up to the task, and often disliked by people, see its unpopularity in the arts.
• Company has to rehire staff, first to try to salvage the AI’s output, then to just go back to the good old days of human creativity.

AI isn’t magic, no matter how much techbros try to humanize the technology because NeuRAl nEtWOrKs.